$20,000 for Eyes on Eyre tourism signage project

A Regional Development Australia Whyalla and Eyre Peninsula project to improve tourism signage, coastal access and caravan and camping options has received a $20,000 boost from the state government.

The Regional Development Fund (RDF) grant will help fund the Regional Development Australia Whyalla and Eyre Peninsula Eyes on Eyre tourism access project, which will include the development of an app and use of cloud technology.

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Stage one of the $245,000-project, completed in January, involved a comprehensive audit of tourism assets, including signage and infrastructure, along the length of the peninsula.

Over the next three years, the project team will use the audit results to implement a program to improve tourism infrastructure, including the incorporation of an app.

The technology will offer tips and information to tourists about coastal access and camping options.

Opportunities to grow visitor numbers in the caravan and camping markets in each of the Peninsula’s 11 local government areas will also be identified.

Regional Development Minister Geoff Brock said the Eyes on Eyre project would help visitors to “uncover the Peninsula’s many hidden tourism gems”.

“Good signage is an important aspect of a great tourism experience in our regions allowing visitors to locate attractions and amenities, and access the coast with ease,” he said.

“This project will give visitors access to information and detail that’s already well-known by locals, allowing them to experience our brilliant regional offerings to the fullest.”

Regional Development Australia Whyalla and Eyre Peninsula chief executive officer Dion Dorward said the organisation was excited to be able to bring the project to fruition.

“Any visitor to South Australia who doesn’t make it to the Eyre Peninsula will be missing out on something quite special – this grant from the Regional Development Fund will help us to make sure they don’t miss out.”